• Gert Scholts

Starting a sales call well is key to making more sales


7 short tips to build rapport before you start the content of your customer sales meeting:

  1. Be genuine.

  2. Be warm and friendly.

  3. Show deep interest in your prospect and their business.

  4. Don’t seem too needy.

  5. Give genuine relevant compliments.

  6. Calibrate the rapport to “just right.”

  7. Read the organisational culture and respond appropriately.

You can make a first impression only once so get this right to start well.


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